Big Manga - Chapter 862
Chapter 860 : The neglected animation
The scenes seen at the concert gave Meng Huo and Alice Ribbon an unexpected surprise. On the second day after the concert, Meng Huo and Alice immediately investigated the situation of “The Rebellious Lelouch”.
Meng Huo collects various data through the animation department of Manga Island and the TV station, while Alice analyzes the influence of “Rebellious Lulu Xiu” through other channels. The first to get the report was Meng Huo. The data in his hand surprised both him and Alice.
“Strange, there are no highlights?”
Alice expressed her opinion on the data. The ratings of “Rebellious Lulu Xiu” are very high, but it is still far from “Mobile Suit Gundam 00”, and in all the animations produced by Meng Huo, its ratings are actually located Medium level.
Even though Meng Huo’s middle class has been linked with China’s “sharp animation ratings”, but middle class is middle, which means that the audience of “Rebellious Lulu Xiu” has not made a big breakthrough in the definition of “what a shame”.
However, these data have puzzled Meng Huo. Why is this so? If “Rebellious Lulu Xiu” really doesn’t have any characteristics, its influence on Qingfengmingyue’s concert shouldn’t reach that level.
“Ratings may not represent everything…” After thinking for a long time, Alice suddenly said: “We have been staring at the ratings of “Rebellious Lulu Xiu” before. Is this a fatal mistake?”
She asked Meng Huo: “The effects of animation cannot be seen from the ratings data, and the ratings data may not necessarily be real data. Maybe we haven’t developed the “Rebellious Lulu Xiu” properly before letting it go. Its data performance is average.”
Meng Huo frowned: “What do you mean?”
“That is to say, we took the publicity lightly…” Alice shook her head: “Isn’t there not much publicity after this animation was broadcast? Maybe because of this, its data performance is not as good as the actual performance… You watch the concert There will be so many fans present. It can be seen that “The Rebellious Lulu Xiu” should be very popular.”
Before the release of “Rebellious Lu Lu Xiu”, Phoenix Company did a little publicity campaign. But after the broadcast, because of “ad”, “Mobile Suit Gundam 00” and the preparation of two new companies, they did not provide greater publicity for “Rebellious Lulu Xiu”.
This incident seems to be quite natural in the view of the Finance Department, because the launch of “Rebellious Lelouch” was actually the time when Phoenix Company spent a lot of money. The animation “Mobile Suit Gundam 00” and “ad”, The formation and budget of the new company-they also naturally ignored “The Rebellious Lulu Xiu”.
Moreover, several key figures in the Phoenix Company did not ask for this, and Xu Jing was already very satisfied with the income. And Alice has forgotten the propaganda necessity of “Rebellious Lelouch” for a special reason-Lelouch’s voice actor is Meng Huo, which is the best advertisement in itself.
Alice firmly believes that Meng Huo is the voice of Lulu Xiu. This howling is the biggest publicity, enough to attract fans to come and watch. But now she suddenly thought, is this propaganda really so powerful?
Although Meng Huo is the voice of Lu Le Xiu, it is true that not all fans will come for this reason? Or is it only a small part? ——After all, not long after “Rebellious Lulu Xiu” was broadcast. “Mobile Suit Gundam 00” is already very popular, and the latter also has Meng Huo as the voice actor.
Not a die-hard fan, it seems that there is no need to pay attention to Meng Huo’s performance on the two animations at the same time. His dubbing has been very popular on “Mobile Suit Gundam 00” before then, and some people will naturally tend to Gundam.
Of course, this is not the key. The key is that the vast majority of people who are interested in ‘Lelouch’s seiyuu’ are female audiences. Many male audiences don’t like this set. They are more concerned about the performance of female seiyuu.
The combination of these factors led to an effect-that is, Alice’s self-conceited propaganda of “using Meng Huo as a seiyuu is enough” is actually not enough. Its effect is greatly reduced, and the propaganda of “The Rebellious Lulu Xiu” is quite insufficient.
In the matter of propaganda, Meng Huo is even more slack. He didn’t pay attention to the propaganda of the first part of “The Rebellious Lulu Xiu”, and he had a tendency to let it fend for itself. Because he put the key point of the promotion of “The Rebellious Lulu Xiu” on the second part, which is the essence of the entire animation, and Meng Huo is very confident about it…
That is to say, Meng Huo’s confidence in the second part of “The Rebellious Lulu Xiu” made him ignore the situation of the first part. In his eyes, the first part’s effect is good. Anyway, this animation will definitely be popular after the second broadcast.
However, this confidence, on the other hand, may have become Meng Huo’s biggest mistake. The second part of “Lelouch the Rebellious” is indeed very good. But this is not the reason why he ignored the first part. His thoughts too much for granted are likely to destroy the effect that “Rebellious Lulu Xiu” could have achieved.
When Alice was reminded, Meng Huo’s cold sweat came out.
Although this is only Alice’s existing guess, what if it is really the case? If “The Rebellious Lulu Xiu” could have been even hotter, but because of their neglect, its brilliance was artificially concealed, then for Meng Huo-wouldn’t the “Rebellious Lulu Xiu” he launched a copy of the original work? Ruined?
The quality of the animation has not been destroyed, but the treatment and influence have been destroyed. We must know that in the world of Meng Huo’s previous life, “Rebellious Lulu Xiu” is better than “Mobile Suit Gundam 00” in terms of popularity, influence, and even popularity awards, and it is also known as the animation industry. A representative work of.
However, now, the influence of “Mobile Suit Gundam 00” and “ad” has surpassed Meng Huo’s expectations, and it has reached a position that Meng Huo could not reach in his previous life. Meng Huo was pleased with this, but under this joy, he actually buried “The Rebellious Lulu Xiu”?
“No way……”
Meng Huo was a little unwilling to accept this conjecture, or rather. He hoped that he did not’treat “The Rebellious Lu Lu Xiu”‘.
Alice can’t be completely sure whether her idea is right or not. If it is right, it is not only Meng Huo, but also a strategic error of her and the entire Phoenix Company-they are attracted by other animations. And did not see the truth of “Rebellious Lulu Xiu”.
Fortunately, the way to prove the truth is very simple-is it true? They only need to increase the advertisements of “Rebellious Lulu Xiu”, and then look at the effects of these advertisements.
If there is really insufficient publicity, the ratings of “Rebellious Lulu Xiu” should increase rapidly with the promotion of the advertisement…
“I want to try it.” Alice immediately informed Meng Huo of her idea. Phoenix Company is not short of money at all. As long as there is an idea, it is necessary to try it-Meng Huo has no reason to refuse.
Then Phoenix Company held a new meeting. The promotion of “Rebellious Lelouch” was increased to the same height as “Mobile Suit Gundam 00”, and the promotion was implemented within a few days.
Both Meng Huo and Alice thought it would take at least a few weeks to see the effect of these propaganda. However, what they didn’t expect was that just a few days after the large-scale promotion, when the various data of the new episode of “Rebellious Lulu Xiu” came out, they had already changed very obviously.
If you look at the ratings data. Connecting the ratings of “Rebellious Lulu Xiu” from the first episode to the present in a linear manner, the increase this week is obviously much larger than the previous few weeks. Of course, in the same animation, the increase in the increase can be regarded as the inevitable result of publicity. If you want to know the real effect, you must compare other animations.
After comparing this week’s data with Meng Huo’s previous animations, Alice was surprised to find that the increase in “Rebellious Lulu Xiu” due to the increase in advertising exceeded the standard of all past animations, even in China. Under the same promotion scale, there are few such big changes.
This proves from the side that Alice’s conjecture is not wrong-the potential of “Rebellious Lelouch” has not been fully utilized, and many viewers did not correctly recognize it because of its insufficient publicity.
Statistics of other types of data have also proved this point. The increase in media attention, online public opinion, audience feedback, etc. within a week is also quite obvious, just like a new animation, and the results are quite gratifying.
“This time the miscalculation is too big. The potential of “Rebellious Lelouch” is not lost to “Mobile Suit Gundam 00″…” In the Alice report meeting, Xu Jing was also shocked by this incident, Phoenix Company He made such a big mistake. The performance of “Rebellious Lelouch” this week made him seem to have seen the scene before the end of the first part of “Mobile Suit Gundam 00”.
But he looked at the data in his hand, and there was one that made him change his mind: “No, maybe “The Rebellious Lelouch” can be more popular than “Mobile Suit Gundam 00.”
This is a survey data from the “He Xi’s House” forum, which investigates the comparison of popular characters in “Mobile Suit Gundam 00” and “Rebellious Lulu Xiu”. The most popular one is of course the actor Setsuna of “Mobile Suit Gundam 00”. He has thousands of votes higher than the protagonist of “The Rebellious Lelouch”.
However, this is not the point. The point is that there is a small category in this survey: among the audience groups who are watching two animations at the same time. Lelouch’s votes even surpassed that of an instant—this means that although the people of “Mobile Suit Gundam 00” outperformed the “Rebellious Lelouch”, among the crowd who watched the two animations, “Rebellious” “The Lelouch” seems to be more popular than “Mobile Suit Gundam 00”.
There are also a lot of other data that vaguely prove this point. The scenes Alice and Meng Huo saw when they participated in the concert have a new explanation. The audience loyalty and obsession of “Rebellious Lulu Xiu” is higher than that of “Mobile “Warrior Gundam 00” is higher.
This result, when everyone’s eyes are on “Mobile Suit Gundam 00”, has had an earthquake-like impact on the senior management of Phoenix.
“Could it be possible that we ignored the “Rebellious Lelouch”?”, “It has more potential than “Mobile Suit Gundam 00″?”, “So, “Rebellious Lelouch” is what we deserve now. Animation to strengthen operations?”
The high-levels who participated in the meeting were both upset and delighted—what was annoyed was that they neglected “The Rebellious Lelouch” for so long. What’s delighted is that if “The Rebellious Lelouch” is so huge* Great potential. Then it became the best choice to suppress “Blue Sonata.”
The popularity of “Mobile Suit Gundam 00” has been difficult to increase, and it is facing the end, it is very difficult to use it to prevent “Blue Sonata” from rising. It won’t last long. But this is not the case with “Rebellious Lulu Xiu”, it will also be an animation that will be serialized for a year, and now the first part has not been completed.
“The Rebellious Lulu Xiu” still has a very long serialization time, so you can take on the big responsibility!
But when everyone was overjoyed, Alice was especially calm: “Don’t be happy too soon, everyone. We really overlooked “The Rebellious Lulu Xiu” too much. It’s true, but can it surpass “Mobile Suit Gundam 00”. “There is another premise…”
She looked at Meng Huo: “Is the audience for this animation really that big?”
The conference hall was quiet immediately. Audience-Hearing this word, everyone seems to have been splashed with cold water on their heads. The passion disappeared again. Alice is very considerate. The publicity effect of “Rebellious Lulu Xiu” is very good, but this does not mean that its popularity limit can be compared with “Mobile Suit Gundam 00”.
The upper limit of the popularity of “Mobile Suit Gundam 00” is its audience limit, and the audience limit of the Gundam series in the animation industry is very, very high. Under the excavation of Meng Huo, it itself is one of the most popular categories.
If the audience of “Rebellious Lelouch” is not as good as “Mobile Suit Gundam 00”, no matter how it is promoted, the ultimate popularity will not surpass that of “Mobile Suit Gundam 00”. However, even the latter is very worried about “Blue Sonata”, the audience limit of this animation is higher than that of “Mobile Suit Gundam 00”.
All TV drama fans of “Blue Sonata” and all romance lovers are potential audiences of the animated version of “Blue Sonata”. This TV series has no extreme elements, so there is no pressure from the audience.
“Meng Huo…” Xu Jing looked at Meng Huo: “You said, “Rebellious Lu Lu Xiu” is qualified to be a popular animation that everyone likes? I don’t mean super popular, but super popular… ”
Every animation of He Xi can be regarded as a popular animation. But the meaning of super-popular animation is different. In addition to its own quality, the biggest feature of super-popular animation is that everyone can accept it. There is no audience pressure.
Meng Huo was silent for a moment, and Xu Jing’s question weighed a lot. If he says’qualified’, then Phoenix Company will definitely go all out to promote “Rebellious Lulu Xiu” to China’s top three super-popular animations. This requires huge resources and energy, but it fails. The sequelae will be great.
And if Meng Huo said ‘unqualified’, Phoenix would not ignore it now after being aware of the situation in “Rebellious Lulu Xiu.” They will still prepare rich publicity activities for it, but will not use it as a work against “Blue Sonata”-but continue to think of other ways.
In the short term. “Unqualified” is the best answer. “The Rebellious Lulu Xiu” can be properly promoted without too much pressure. However, this choice will not let the pressure brought by “Blue Love Song” disappear-sooner or later Meng Huo will have to face this animation in other ways.
He decided to take a gamble.
“I think it can become a super popular animation.” Meng Huo replied, knowing that this sentence might bring even greater achievements to “Rebellious Lu Lu Xiu”. But whether it can become a super popular animation, in fact, according to Meng Huo’s idea-the answer is no.
“Rebellious Lelouch” has the elements of super popular animation, but its theme of “rebellion and evil” is the biggest limitation. Although it is not as absolute as “The Wine of Eternal Life”, the performance is also more extreme, so it is destined to have some The audience hates it.
But Meng Huo nodded, and after realizing his neglect of “The Rebellious Lulu Xiu”, he had regrets and apologies in his heart. He decided to believe in “The Rebellious Lu Lu Xiu”, that Qin Ya and the others, with the hearts of the people, this animation will definitely be able to transcend the limitations of the theme and become a super popular animation with a posture of “not suitable for everyone”.
This is not impossible-doesn’t Gundam animation teach Meng Huo a lesson? This subject was very popular in the previous life, but it is not a super subject, but it has become a cutting-edge animation subject suitable for all animation fans in this world.
Since Meng Huo can change the audience of Gundam , why can’t he change the audience of “Rebellious Lulu Xiu”?
“Very good.” Xu Jing was relieved when he heard Meng Huo’s confident answer. He looked at Alice: “Then take “The Rebellious Lulu Xiu” as the focus of our animation in the past few months, no matter what you use. In such a way, I will try my best to praise it.
He handed over the job to Alice, which became Alice’s first key job after she was promoted to vice president-to increase the popularity of “Rebellious Lelouch” to match “Flaming Boy” and “Detective Sherlock” “Equal status.
Alice turned her head and glanced at Meng Huo, and then nodded in agreement. At this moment, Meng Huo didn’t know that she had hit the idea on him.
After the meeting, that evening, Meng Huo received a call from Qin Ya from Manga Island-she heard that the company was going to change its position on “Rebellious Lulu Xiu”, and her voice became happy.
“In fact, I have long felt that Lu Lexiu was too wronged, it could have been even hotter…Teacher, your answer today is great!” Qin Ya said excitedly on the phone, “Everyone in the animation department is very excited. We will work overtime this week and we will definitely help prepare the poster!” (to be continued)