Chapter 255 The other one (free in the afternoon)
Friendly reminder, only exempt in the afternoon, everyone who is fattening can start butchering
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The original origin of the word “shanzhai” is difficult to verify. When Chu Yuanxi first saw the word “shanzhai”, he actually saw a group of players commenting on an online game. ◢Щщш.sUimEnG.lā
The great thing about that online game is that all the art resources are the art resources of other games. Regardless of characters, scenes, special effects, etc., you can take other people’s resources and make your own game. It seemed that in 2007, Chu Yuanxi first heard of the concept of “cottage”.
Now Yang Jiangang’s proposal is to rigorously reproduce this scenario. What he actually means is that at the peak of mobile game entrepreneurship, there are close to 20,000 R&D teams in China. These teams do not die if they only develop one game. Even if it is a round trip, there are 20,000 dead-lying games on the market at a survival rate of 1.
After a game product lays down, its art resources will have a small chance of being reused by the same company in other games, and it will be put on the shelf with a higher probability. However, even if it is a game on the street, the factors of the street are varied. , Its fine arts are not necessarily obscure.
Yang Jiangang meant to let Chu Yuanxi buy the art resources of these failed products. The price must be very cheap. After taking it, it can be used directly, such as adding some actions to the characters.
“Can this work?” Chu Yuanxi said with difficulty, “your ideal should be called the’cottage counterattack plan’, right? Can the art resources collected from different products be unified in style? Can the specifications be unified?”
“Hey, you are really a dead brain. Use your ingenuity to think about it!” Yang Jiangang was angry. “All the art artists in China are all the same way? Isn’t it? Is there any 3d that uses 3dax as resources? 2d animation Which one is not made with spe? There is no problem of inconsistent specifications, nothing more than the inconsistent naming method. The craftsmanship is basically the same, and there will be relatively big changes after being poured into different engines. I mentioned so many outsourcing Demand, believe me right!
As for the issue of art style, open your eyes and take a look at this market. There are so many game development teams, there are at most 20 art styles, and there will be no more. Among them, the mainstream ones are only five or six. They are piled with a lot of corpses, which is almost seamless! Isn’t this a godsend opportunity? ”
Chu Yuanxi was said to have moved proudly. If the cost is not high, it can indeed be taken down. Even if Yang Jiangang finally kneels, this batch of art resources may be usable in the future. For example, the acquisition of a batch of martial arts resources, as long as the art style is consistent, will a future martial arts game be used? It can also be accompanied by a more powerful plot display, this wave is not lost!
He thought for a while, then took a deep breath and said, “I understand what you mean. The support you need needs to be exchanged with dkp to the company. Basically, dkp can be regarded as a budget. I promised to help you achieve it. Dream, but I must also consider how far I can help you. This is fair to other members of the company. So I can grant you an additional 3 million dkp, which can only be used for this, but the estimate is not enough. Others , You need to work hard to find dkp, or partner with other big dkp.”
“Okay, 3 million is not enough. And I don’t want to start now, I can save dkp while making plans.” Yang Jiangang immediately started mental arithmetic.
In theory, to realize his ideal, an animation production engine is first required. In his plan, individual developers need to use the engine to edit their own animations. This requires a wonderful business negotiation to achieve. Because it is difficult to pay directly, it is absolutely impossible for this type of platform to accept project sharing with engine companies or pay by piece.
It’s really impossible to organize your own manpower to build an engine. Although it is more laborious, there are actually many animation engines made by domestic teams, but there are relatively few that can meet commercial standards. The most ideal is to use mature commercial engines through agreements. Used to open to individual developers.
If you develop your own engine, you need a lot of money, and 3 million is far from enough. But this kind of engine may also be needed for Pakistani entertainment, so Yang Jiangang does not necessarily need to bear the development costs.
Then there is the purchase of art resources, which requires careful selection and many commercial negotiations. The key is to choose. Yang Jiangang feels that he has a great advantage. As a senior game planner, he has played many high-quality games and also played many lazy games. There are thousands of games in his own vision, even if he chooses from this sample. The corpse is enough.
Next is the plot editor, which is rather simple, because Pengfei Technology hasn’t closed down yet. The original programmer is still there. You can dig it up at any time or find someone to re-develop it. The cost is negligible.
Finally, there is the repair of art resources. The purchased resources must be optimized and organized by a group of artists. All kinds of differentiated things must be unified before they can be used, and actions and special effects must be added. This is pure labor cost, but the cost is not small.
In general-we have great advantages!
However, Chu Yuanxi feels that it is more likely to play gg, because Yang Jiangang only counts the production link of the product, not the sales link. You must know that the animation is not made for fun, not for self-satisfaction with diao silks. It needs to be sold and make money to be successful! In this era, the standard of success is so simple and cruel!
And the platform must help content creators sell animations, if they do it well. Because the platform obviously does not provide voluntary labor, the platform must be divided after the completion of the content creator’s work!
The question is to whom? Will this kind of strong copycat animation have a pick? Chu Yuanxi expressed deep suspicion.
However, he also knows that many entrepreneurial projects need to cross the river by feeling the stones when the track is unknown, which is different from those with clear tracks. For example, start a mobile game business. The production, supply and marketing links are readily available, and there are strong rules. Entrepreneurs only need to do their part. The future is very clear, and there is no need to live in doubt every day.
As for Yang Jiangang, he needs to always believe that he is right when he doesn’t see the direction he is going forward, and convince himself to stick to it when he sees no hope and has suffered repeated setbacks.
Or to put it another way, the trend is the best partner of entrepreneurs, but no one has ridden the track, the trend is of course unknown. Therefore, entrepreneurs must walk forward without friends or rivals.
Chu Yuanxi looked at Yang Jiangang as if she was looking at herself in the original world two years ago.
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