The Creator of the Second Dimension - Chapter 425
Chapter 418 .Big Data
It is difficult to say clearly whether the launch of the steam platform will benefit the big manufacturers or the small ones. The summer specials lasted for two weeks, until the beginning of July, the daily flow exceeded 300 million, making everyone earn a lot of money. .
Indie games that have been online during this time are also selling very well.
For example, in a game called Ultimate Dungeon, the setting is that the protagonist inherits a family property, but finds that there are intricate dungeons under the family property, so he recruits mercenaries to explore. It is a random dungeon exploration RPG, the biggest feature It is that the character will get various mental illnesses in the process of exploring the dungeon, and will eventually be unable to fight.
Another example is a game called the Sea of Eternal Darkness. Players control a ship to travel between the islands, and can go ashore to explore, triggering different times. With sailing, it may lead to food shortages. Players as captains may even appear. The choice of whether or not to eat people is extremely challenging to people’s nerves.
Other games are even simpler. The protagonist wakes up and finds himself in a randomly generated wilderness. While avoiding monsters, he needs to find food to fill his stomach. Otherwise, the hunger level will increase and various hallucinations will occur, and eventually he will die.
It can be seen that there are obviously more games that focus on atmosphere expression, story expression, and strategy selection than action types that require precise debugging. Randomly generated maps can improve the gameplay of repeated play while reducing design costs. Therefore, it is more To be favored by developers.
As soon as these indie games went on the shelves, they instantly became popular. The sales of each of them exceeded 500,000 in the first week, and some even reached the million level. For indie games, this sales volume was basically a few months ago. I dare not think about it.
After getting the funds, the developers will work harder to update the games. The rapid iteration makes these games have a strong vitality. It is likely that only a month has passed, and the gameplay has been completely different.
Zhou Hongyu, the director of Ningjiang TV Station, noticed the popularity of the steam platform. Because of the many interviews with Xu Rui, she quickly did an interview on the steam platform.
The advantage of the steam platform was highlighted in the interview.
First of all, it is natural that the number of integrated games is huge, and the types of games are rich and diverse. This is not available on all platforms in the past. The open mechanism of the steam platform makes all major manufacturers willing to log in to their games on the platform, achieving a win-win situation. Situation.
The second is the lead of the recommendation mechanism. The recommendation mechanism shown on the Hatsune Video Network has been more complete and evolved on the Steam platform. After the account is bound, the platform will even use the animations that players have seen to create user portraits for accurate delivery. Games, including big data resources such as animation, games, videos, articles and other hobby attributes, are not available on other platforms and companies.
In the end, dare to discount and know how to discount, the price strategy has become a big advantage, whether it is the sale of masterpieces at super low prices, or the sales mechanism like charity packages, game collections, etc., all of the steam platform’s advantages in the competition are fully demonstrated.
reports eloquently spreading tens of thousands of words, analyzing the reasons why the steam platform is so successful from the perspectives of ordinary users, game manufacturers, independent game developers, and platforms.
Li Zhen from the third development department of Suo Ren Interactive Entertainment sighed after reading this report.
These analyses were also carried out internally in Suo Ren, and they were roughly the same as those reported in the news. Of course, Suo Ren also provided players such as Xu Rui’s multiple successes to ensure the quality of players’ confidence, and the entire Phantom Group’s funds. Abundant, you can let go of investment and so on.
Is it useful to analyze these?
Of course it is useful. At least some strategies can be applied to the SN4 platform of SuRen HuYu. For example, people in the marketing department are planning to open some digital version discounts, and the sales of bundles are far more discounted than before.
At the same time, user portraits based on trophies and game time are also being established, but it is very difficult for Suoren Huyu. First of all, Suoren Huyu’s account has not formed a linkage, and there is a lack of interaction between the game department and the music entertainment department. Communication, big data is imperfect, and secondly, there are many types of games for Suo Ren Huyu, but many types of games are too few, such as real-time strategy and strategy games, there are only a few in total, and the lack of samples leads to user portraits. It’s not perfect, and in this point, the countless small manufacturers and independent game works on the steam platform make up for the vacancy.
It can be said that these analyses are of limited use.
Because of the Hatsune game, outsiders can’t learn even if they understand it.
During the summer vacation, Wang Shiya had a very happy time as a graduate student.
She traveled abroad with her family, took a lot of photos and sent them to Wang Ze.
Wang Ze is not so comfortable anymore. As a social animal, he has no idea what summer vacation is. The sultry weather in Ningjiang makes people sweaty, and he can’t wait to hide in the air-conditioned room all day.
The most relaxing moment of his day is probably the hour and a half of chatting with Wang Shiya after returning home in the evening.
At the beginning of the summer special, Wang Ze also bought several games, but soon he woke up and he didn’t have time to play at all.
As a programmer, I go to work at 9 in the morning and leave at 8 or 9 in the evening. It’s almost 11 when I go home to wash and eat, and I can play for more than an hour. I have to spend a lot of time to chat with Wang Shiya. On weekends, I just want to lie on the bed and be a quiet salted fish, but don’t want to turn on the computer and game console.
He had his twenty-eighth birthday before and suddenly felt that time had passed so long.
“Can’t do this anymore!”
Wang Ze really felt the change, it was the resignation of a previous colleague.
He is two years older than Wang Ze, exactly 30, but there has been no room for improvement. In their line, if they can’t be a manager before the age of thirty-five, then there will be basically no way to continue. There are always young ones. Latecomers can be substituted.
The colleague felt the pressure, left the company, went home with peace of mind to find an easy job, got married and had children, which greatly stimulated Wang Ze.
Wang Ze’s company is relatively stable, but the room for improvement is too small, and there is almost no room for promotion. He has thought about changing jobs, but most of the companies in this line are actually the same.
At this time, Wang Ze saw the publicity of the Independent Game Awards, and suddenly the idea of making his own game emerged.
He is a veteran player, and he knows computers and programs. It doesn’t seem to be difficult to try to make games.
Thinking of this, Wang Ze immediately started to do it. He did not tell anyone else, even Wang Shiya, because Wang Ze felt that he had to be embarrassed to publicize at least after a certain result, and he only knew what he could do if he didn’t do anything. Not coming.
After several days of thinking and planning, Wang Ze finally decided to make a martial arts theme game!
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